Made with 70% real, natural rubber for added durability. This is not a vinyl dog toy, this soft latex toy is much stronger than a vinyl dog toy. The latex allows for stretching and is puncture resistant. This toy is also stuffed with a Polly filling which not only adds to the durability of the toy, but also makes the toy squeak when chewed and when the dog lets go and the air comes back into the toy. Latex toys are great for puppies. Dogs love the feel of this latex toy in their mouth. This toy is soft and easy for the dog to bite down on. Great for tossing and fetching as it won’t injure the dog or his teeth when caught. This toy is good for indoor or outdoor play.